10 best long-term investments in July 2023

10 best long-term investments in July 2023

Money in jar growing for best long-term investments

Investing is a crucial step towards securing your financial future, and adopting a long-term approach focusing on the best long-term investments is among the best strategies for success. While short-term trading may seem enticing, the well-proven method of long-term investing offers numerous benefits to investors.

We have compiled a list of top-notch best long-term investments to consider for building a robust and diversified portfolio:

Blue-chip stocks

Overview: Blue-chip stocks represent shares in well-established, reputable companies with a strong market presence. These firms typically have a history of steady growth, profitability, and a track record of paying dividends. Investors often see blue-chip stocks as a core element of their long-term portfolios due to their stability and potential for capital appreciation.

What are they good for?: Good for long-term growth and stability, with moderate risk due to market fluctuations, potential rewards include capital appreciation and dividends.

Risks: While blue-chip stocks are generally considered less risky than smaller companies, they are still subject to market fluctuations and economic downturns that can impact their value.

Index funds

Overview: Index funds offer a simple and cost-effective way to gain exposure to the broader market. These funds replicate the performance of specific market indexes, such as the S&P 500, by holding a diverse range of underlying assets. As they require minimal management and have lower fees compared to actively managed funds, index funds are favored by long-term investors seeking consistent returns over time.

What are they good for?: Ideal for broad market exposure with low fees, moderate risk associated with overall market performance, potential rewards through consistent long-term returns. Index funds have historically been ranked as one of the best long-term investments in the market.

Risks: Index funds are relatively low-risk due to their diversified nature, but they are still exposed to market volatility and can experience declines during economic downturns.

Real estate

Overview: Investing in real estate provides a tangible and potentially lucrative opportunity for long-term wealth accumulation. Properties can appreciate in value over the years, generating significant returns when sold. Additionally, real estate investments can generate rental income, offering a reliable and passive income stream for investors looking to build their wealth steadily. Real estate should be used as long-term investments and not for short term flips.

What are they good for?: Good for diversification and potential appreciation, moderate to high risk due to market fluctuations and property management, potential rewards through rental income and property value appreciation.

Risks: Real estate investments carry various risks, such as changes in property values, market conditions, and potential difficulties in finding tenants or selling properties. Additionally, unexpected maintenance or legal issues can impact returns.


Overview: Bonds are fixed-income securities issued by governments, municipalities, or corporations to raise capital. They offer investors a predictable stream of interest income and return of principal upon maturity. With generally lower risk compared to stocks, bonds are often included in long-term investment strategies for those seeking a more stable and predictable source of income.

What are they good for?: Suitable for income generation and capital preservation, low to moderate risk depending on the issuer, potential rewards through regular interest payments and return of principal at maturity.

Risks: Bonds are generally considered less risky than stocks, but they still carry some risk. Factors such as changes in interest rates, creditworthiness of the issuer, and inflation can affect bond prices and yields.

Mutual funds

Overview: Mutual funds pool money from multiple investors to create a diversified portfolio managed by professionals. They invest in various asset classes, such as stocks, bonds, and cash equivalents, spreading risk and maximizing potential returns. Mutual funds are an accessible option for long-term investors looking for a hands-off approach to diversification.

What are they good for?: Good for diversification and professional management, moderate risk depending on the fund’s underlying assets, potential rewards from diversified portfolio performance over the long term.

Risks: While mutual funds provide diversification, they still carry risk. Performance depends on the fund manager’s decisions, and investors can be exposed to market volatility and potential losses.

Dividend-paying stocks

Overview: Dividend-paying stocks are shares in companies that regularly distribute a portion of their earnings to shareholders as dividends. Investors seeking consistent income streams often include these stocks in their long-term investment plans to supplement their overall returns and provide a source of passive income.

What are they good for?: Ideal for generating passive income and participating in company growth, moderate risk due to market volatility and business performance, potential rewards from both dividends and capital gains.

Risks: Dividend-paying stocks are subject to the same risks as other stocks, including market fluctuations, company-specific risks, and changes in dividend policies or financial health of the companies.

Retirement accounts (e.g., 401(k) or IRA)

Overview: Retirement accounts, like 401(k)s and Individual Retirement Accounts (IRAs), offer tax advantages to encourage long-term savings for retirement. These accounts allow individuals to invest in various assets while deferring taxes on contributions or earnings until withdrawal during retirement.

What are they good for?: The risks associated with retirement accounts depend on the investments held within them. Depending on the chosen investments, there can be risks associated with market volatility and potential fluctuations in the value of the underlying assets.


Exchange-Traded Funds (ETFs)

Overview: Similar to index funds, ETFs track specific market indexes or sectors, but they trade on stock exchanges throughout the day. ETFs provide liquidity, diversification, and transparency, making them attractive to long-term investors seeking exposure to specific industries or asset classes.

What are they good for?: Similar to index funds, ETFs track specific market indexes or sectors, but they trade on stock exchanges throughout the day. ETFs provide liquidity, diversification, and transparency, making them attractive to long-term investors seeking exposure to specific industries or asset classes.

Risks: ETFs are subject to market risks and fluctuations since their performance is tied to the underlying indexes or assets they track. Additionally, liquidity risks may arise if trading volumes are low.

Certificate of Deposit (CD)

Overview: Certificates of Deposit are time-based deposits offered by banks with fixed interest rates. They are considered low-risk investments as they offer guaranteed returns upon maturity. CDs are suitable for preserving capital and earning a modest return over a specified period.

What are they good for?: Suitable for targeted exposure and intraday trading, moderate risk associated with underlying assets’ performance, potential rewards from diversification and liquidity.

Risks: CDs are generally considered low-risk investments due to their fixed interest rates and FDIC insurance. However, the main risk is the opportunity cost of tying up funds in a fixed-rate investment, potentially missing out on higher returns from other investments.

Peer-to-peer lending

Overview: Peer-to-peer lending platforms connect borrowers directly with individual lenders, bypassing traditional financial institutions. Long-term investors can potentially earn attractive returns by lending their money to borrowers seeking personal or business loans, but this investment carries higher risk compared to other options on the list.

What are they good for?: Ideal for potentially high yields and diversification, high risk due to borrower default possibilities, potential rewards from interest earned but be cautious about default risks.

Risks: Peer-to-peer lending carries significant risks, including borrower defaults, late payments, or insufficient returns. Lack of regulatory oversight and potential platform risks can also impact the overall returns and safety of the investments. Investors should carefully assess the creditworthiness and reliability of borrowers and platforms before engaging in this investment strategy.

Essential Rules for Successful Long-Term Investing

Long-term investing is a proven strategy for building wealth, achieving financial goals, and securing a prosperous future. While the allure of quick gains in the stock market or cryptocurrency trading can be tempting, it’s the disciplined and patient approach of long-term investing that often yields the most significant rewards.

In the remainder of this article, we’ll explore the essential rules to follow for successful long-term investing, helping you navigate the financial markets with confidence and prudence.

Set Clear Financial Goals

Begin your long-term investing journey by setting clear and realistic financial goals. Whether it’s saving for retirement, buying a house, funding your children’s education, or achieving financial independence, having specific objectives will guide your investment decisions and keep you focused on the long-term horizon.

Diversify Your Portfolio

Diversification is a crucial rule for long-term investors. Spreading your investments across different asset classes, industries, and geographic regions helps reduce overall risk. A well-diversified portfolio ensures that the impact of a single underperforming investment is minimized, safeguarding your capital and potential returns.

Invest for the Long Haul

Long-term investing requires patience and discipline. Avoid the temptation to react impulsively to short-term market fluctuations or news headlines. Instead, focus on your investment thesis and stick to your plan, letting time and compounding work in your favor.

Understand Your Risk Tolerance

Each investor’s risk tolerance is different, and it’s essential to understand and accept yours. Assess how much risk you can comfortably bear, both emotionally and financially, and tailor your investments accordingly. Avoid overexposing yourself to high-risk assets if they do not align with your risk tolerance and financial goals.

Regularly Review and Rebalance

As markets and economic conditions evolve, your portfolio’s asset allocation can deviate from your intended diversification strategy. Regularly review your investments and rebalance your portfolio to maintain the desired risk profile. Rebalancing ensures that you don’t become overly concentrated in a particular asset class and aligns your investments with your long-term objectives.

Focus on Quality and Fundamentals

When selecting individual stocks or assets, focus on the underlying company’s quality and fundamentals. Look for companies with a strong track record of profitability, sustainable competitive advantages, and prudent management. Fundamental analysis provides a solid foundation for making sound investment decisions in the long run.

Keep Emotions in Check

Emotional decisions can be detrimental to long-term investment success. Fear and greed can lead to impulsive buying or selling, causing you to miss out on opportunities or realize unnecessary losses. Stay disciplined, rely on research and analysis, and avoid making investment decisions based solely on emotions.

Regularly Contribute and Automate Investments

Consistency is key to long-term investing success. Make it a habit to contribute regularly to your investment accounts. Automating contributions ensures that you stay on track with your financial goals, even during busy or turbulent times.


Long-term investing is a powerful tool for achieving financial security and building wealth. By adhering to these essential rules, you can navigate the markets with confidence, maintain a well-balanced portfolio, and stay committed to your financial objectives.

Remember that successful long-term investing requires a patient and disciplined approach, allowing your investments to grow steadily over time and providing you with the financial freedom and peace of mind you seek.

Hopefully this list on the best long-term investments was helpful in your search to become a better investor!

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